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Ethical Sales And Persuasion

ethics of persuasion coaching sales with mike mark

Over in our Facebook Group we get a lot of questions in some variant of: “How do I ethically sell?” “When do I know to sell hard?” “How do I avoid being unethical with my persuasion?” “How do I not be manipulative?” Questions like these are common from people who are learning to sell for … Read more

Does your marketing blame your sales?

marketing and sales alignment manage expectations align goals communicate effective

Maybe you’ve been in a situation where you got the leads coming in like crazy. Your calendar is chock full. And guys how many sales you’re getting. Nada. Zip. Zilch. Zero. Just a DONUT. And you can’t even eat it. That feeling sucks. So what do you do? Hire another salesperson. Then what happens? More … Read more

On Scaling Enrollment

scaling enrollment close more clients

Recently, I helped a couple of coaches stop taking sales calls. During that time I was responsible for over $3.1M in enrollment revenue. I also removed myself from taking sales calls and transferred my skills to the team. This helped eliminate the *sole revenue generator* issue that gives most “successful” coaching businesses a wobbly foundation. … Read more